Work Hard, Play Rugged

Our coolers stand the test of time and will be your go-to trusted choice for all your adventures, providing reliable cooling performance every single time...5-year Manufacturer’s parts and construction defect warranty.

Shop PRI

Red White and Busch Light Cooler

We couldn't help ourselves with this one,'Merica only as a cooler! Snag yours today in a 25, 45, 55 or 65 QT size. 

Shop Red White and Busch Light...

Hawk Tuah '24 Cooler

Grab your Hawk Tuah '24 Cooler today in a 25, 45, 55 or 65 QT size. 

Shop Hawk Tuah '24
  • Jeff, Florida

    I put my PRI cooler to the test against my yeti and rtic (5 days with drinks and ice on my back porch in Florida) and your cooler had the most ice by day 5 by FAR!! These are great coolers!!

  • Niki, Kansas

    I received my customized piece today and absolutely LOVE it! Friendly and fast, not sacrificing quality!

  • Travis, Wisconsin

    Best cooler I've had by far, keeps everything chilled - no complaints. Would recommend to anyone looking for a cooler that out performs the others!


PRI started in Fabrication...

And we've been in Ironworks for a bit of time, but we've been expanding our offerings.

Our Ironwork Products will be coming soon to this site as well!

Check Out PRI Fabrications